But it has been well known for a long time that the rate didn't really cover all of the cost of operating the typical vehicle, especially a new, expensive one with higher first- and even second-year depreciation.
Since the basic Skype service doesn't cost a dime, it threatens to popularize the idea of free calling, and make it difficult for phone companies to continue to charge today's high rates.
"The burden of taxation will be so extraordinarily high to maintain the cost of the retired generation that they simply won't be able to have a high quality of life, " Gregg says.
"People in Zurich haven't seen" a commensurate drop in the cost of living.
They haven't compared the cost of selling a product on the Internet with that of selling it in the traditional retail outlet.
The higher cost means gourmet coffee drinkers aren't seeing the full benefit of a steep price drop in the past year.
The real shakeup for some might just be the new price points, which drop the cost by a large amount for offices that don't need more than a slice of what the all-out Datacenter edition has to offer.
ENGADGET: Microsoft delivers Windows Server 2012, puts the enterprise on cloud 8
Local restrictions notwithstanding, GM doesn't want the additional cost of building a national distribution center until more people are comfortable with buying big-ticket items online.
It developed a method to rapidly screen the Pap samples for those mutations using standard genetics equipment that Diaz said wouldn't add much to the cost of a Pap-plus-HPV test.
The approach is in lockstep with the device's target market -- busy and less technical consumers, particularly young mothers, who find themselves increasingly dependent on e-mail and don't want the complexity of a smartphone or the high cost of running one on a 3G network.
If the cost of tenting, outdoor bathrooms and county permits isn't enough to send a wedding budget spiraling out of proportion, Walter Reeves says to factor in the cost of renting an aerator or even investing in new sod.
Still, according to backers of the law, enrollment faces big obstacles as polls and focus groups suggest a majority of uninsured people aren't aware of the new coverage options or the availability of subsidies toward the cost of health insurance premiums.
Obama also went to Spain in the summer of 2010 on a personal trip with friends and daughter Sasha, but her stay at a luxury resort on the Costa del Sol wasn't well-received back home, raising questions about the cost and wisdom of taking such a trip during tough economic times.
Some college students might decide the cost of a higher degree isn't worth it.
While the federal government mandates schools that receive federal money serve a free lunch to children whose families meet a certain income, the funds don't cover the entire cost of the meal.
But that doesn't reflect the cost of internally managing and staffing a certificate authority, which usually is the most expensive component in a PKI.
CNN: Technology - E-Signature Act may drive demand for authentication technology
Insurance companies generally won't fix a car if repairs cost more than 65% of the value of the car.
You don't have to be a student or professor to be interested in the cost of buying a residence in a college town, says Jim Gillespie, Coldwell Banker's chief executive officer.
So you don't have to be a depressive bear of the UK to fear that the cost of borrowing for the government may rise.
Not to fear, Post says: You won't be breaking any etiquette rules by splitting the cost of a high-dollar gift with a fellow guest.
"What's keeping people away isn't that they won't be able to have a good time, but it's the cost of having a good time, " Chapman said.
While 3C hasn't gotten to the point of discussing the cost of putting a global carbon market in place, none of its members would have a stake in the game if they didn't see big profits to be made in going green.
Evidence suggests that this isn't likely to happen without taking a toll on the profitability of the low-cost carriers.
And yet, it isn't clear whether the cost of staging, which can range from a couple of hundred dollars for a consultation to several thousand dollars for a complete makeover, is justified.
If it wasn't already perfectly clear by now that Monster Cable's cables aren't really worth the price (or any price above the cost of a coat-hanger), and that they're only using those bloated markups to perpetuate their reputation as money-grubbing lawsuit-happy snakeoil peddlers, we'd call your attention to their latest target: Monster Mini Golf, a chain of glow-in-the-dark mini-golf courses based out of Rhode Island.
Those that don't, will need to contribute towards the cost of covering their employees on a sliding scale based on their size and average wages.
Backup and retrieval needs would grow exponentially, which meant the cost in labor hours would kill a company if it didn't have some kind of automated backup.
But it would cost a whole lot more if the AMT didn't snatch back a big chunk of the "permanent" cuts, particularly from middle and upper middle income families.
It does say that many of BP's choices "were likely to result in less cost and less time relative to other options, " and it criticizes the lack of processes to ensure that safety didn't take a back seat to cost.
WSJ: Gulf Disaster Tied to BP's Lack of 'Operating Discipline'
But cosmetic changes to the brand won't solve deeper issues at Citi--namely a cost base that is growing faster than the rate of revenue growth.
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