One web-based service he found even allows customers to specify a target group, such as British lawyers or American doctors.
Today, it offers nearly 10, 000 books and other media in a completely renovated, colourful and attractive library room to a target group many members of which are not used to reading regularly.
Also the demographic group which would be most vulnerable - the old - are also a key target group for both campaigns.
It's likely that you will have a quiet night and you can use a price incentive or value promotion to attract customers - but as soon as you target a group of people in a serious way (through advertising), you are likely to be thought of as a restaurant catering just for that market.
Dr. Anthony Fiore of the Centers for Disease Control and Prevention, who led the group's deliberations, said it made sense to target such a large group because it appears that vaccine supplies will be sufficient.
Called the Enterra, it was approved in 2000 under the FDA's humanitarian device exemption, which is for devices that target a very narrow group of patients.
Its campaign is addressed to young men and built round cricket, a national passion with its target group.
Analysts now believe Lycos could be a takeover target for another media group.
Because he leads Saudi Arabia's counterterrorism efforts against al Qaeda, the prince is a key target for the terrorist group.
CNN: Analysis: Similar explosive on plane used in Saudi attack
He declined to comment on the scope of the investigation or whether New York Global Group was a target of the probe.
Tens of thousands of civilians on the move would provide a target of opportunity for any group trying to create chaos in Iraq.
"We are not being upfront about out attempts to meet the (immigration) target by dissuading a group who provide an obvious economic benefit, who are disproportionately less likely to settle and who of all migrant groups attract less public concern, " he said.
Traditionally, those seeking to create a buzz often target the most visible or publicly known members of a group, assuming that reputation directly leads to influence.
CNN: How to create a buzz: the business lesson for marketers
And regardless of the viability of socially motivated takeovers in general, the Freedom Group looks like a great target.
Aside from the Nasdaq, Deutsche Boerse and Macquarie bids, it is thought to be a desired target for the newly public NYSE Group .
It is the second time the big investor group has formally identified a target since its landmark Bank of America settlement, which is currently being vigorously contested.
FORBES: BlackRock And Pimco-Led Group Targets Wells Fargo Over Mortgage Securities
Because the increase in precision means that fewer bombs are needed to dispose of a single target, he says the same group of aircraft could now hit 700 targets.
Aside from the Nasdaq, Deutsche Boerse and Macquarie bids, it is thought to be a desired target for the newly public NYSE Group (nyse: NYX - news - people ).
Through an outreach campaign and a debate series, the group plans to target students in traditionally Democratic voting blocs, such as African-Americans, Hispanics and gays.
With a wide assortment of product offerings to its target group of low-to-middle class U.S. consumers and by maintaining its pricing power over suppliers, we believe Wal-Mart will be able to sustain its leadership in the retail industry.
FORBES: Sales Are Soft But Wal-Mart Stock Should Be $65 Or Higher
The New Deal was launched at the end of a sharp decline in the size of the target age-group of 18-24-year-olds.
"If we don't have a clear rule on cost we are not going to reach our target group, " he said.
Figures published in June 2012 showed that a Scottish government target for reducing pregnancies in the under-16 age group had been missed.
Silei stopped short of saying Ducati made it specifically to target American buyers, but he said it belongs to a group of new variants designed to be more conducive to the American mindset (oriented toward recreation and long-distance cruising rather than toward the more European uses of transport and sport).
In 2010-11, the take-up rate for this age group was 64% in Nottingham, compared to a national target of 80%.
BBC: Cervical screening: Third of Nottingham women miss tests
But instead participation has been flat, and a spokeswoman for the group says it is no longer aiming for that target.
Another key target group for Labour is pensioners, both because there are a lot of them and also because they are much more likely to vote than younger people.
ECONOMIST: Gordon Brown made the best of a difficult business
Mr. Troxel might sound like a member of a focus group that gave Acura's marketing department the template for its target customer profile.
That moment was likely the first time the target of his off-the-cuff comments were aimed at a popular group, instead of an ethnic minority.
In the 1990s, the group signaled its intention to invest but failed to find a suitable target as recession swept the continent in the early part of the decade.
应用推荐