And blogs fulfill that deepest of human needs as defined by psychologist Abraham Maslow: self-actualization.

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Psychology courses introduce students to Maslow's "hierarchy of needs, " a pyramid diagram created by the American psychologist Abraham Maslow.

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Western Europe has turned Abraham Maslow on his head: rather than leading us up his Hierarchy of Human Needs, they seem to value little more than the animal security of the bottom rung.

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Maslow helped a bit by giving a list of people he felt had reached self-actualisation: Abraham Lincoln, Thomas Jefferson, Albert Einstein, Eleanor Roosevelt, William James, Albert Schweitzer, Benedict Spinoza and Aldous Huxley, as well as 12 unnamed people alive at the time Maslow did his research.

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