On February 9, 2001, a former Penn State quarterback named Mike McQueary saw Sandusky in the shower with a young boy at a Penn State athletic facility.

NEWYORKER: In Plain View

On the afternoon of May 3, 1998, Sandusky called the home of an eleven-year-old boy he had met through the Second Mile and invited him to a Penn State athletic facility.

NEWYORKER: In Plain View

Football programs and athletic departments also rely on facility branding to send targeted messages to their current student-athletes, alumni and donors.

FORBES: The Surprising Factors Driving College Football Recruits' College Decision

You'll also receive 20% off additional nights and private health club access at the neighbouring Olympic Athletic club, a massive 50, 000sqft workout facility with a pool, hot tub, steam room and dry sauna.

BBC: Daily deal: A night in Seattle