Its complex of 11 factories on 500, 000 square meters an hour's drive from its Shanghai headquarters churns out some 30, 000 strollers, baby chairs, car seats, bicycles, tricycles and cribs a day.

FORBES: Magazine Article

Another company, Evenflo, which sells car seats, saucers and baby bottles, among other products, via retailers like Wal-Mart, K-Mart and Target, was a bit ahead of the trend.

FORBES: Target, Evenflo, Kimberly-Clark Throw Out Baby Sweet Talk

Orbit Baby is the only company to provide BFR-free fabrics and foams for car seats and strollers.

FORBES: Orbit Baby's Safer Car Seat

For Soap.com, Lore and Bharara will employ the same merchandising strategy that they used to grow Diapers.com: lure in customers with fast delivery on low-margin goods--like baby formula and now, toilet paper--and then profit from higher-margin products like car seats and, with Soap.com, vitamins and beauty products.

FORBES: Magazine Article