However, I have three insights relative to what I believe may be amiss with this piece, although much of the advice is solid from the investing perspective.

FORBES: 5 Tips For Women Investing In Entrepreneurs Via Crowdfunding

Relying on this abundant user feedback, as well as lab testing, the company began to isolate what exactly was amiss and, along the way, discovered what it meant for a product to be truly wearable.

ENGADGET: Jawbone starts over, announces a redesigned version of its Up lifestyle-tracking wristband