Driving marketing innovation is CMO Beth Comstock and Global Executive Director of Digital, Advertising and Design Linda Boff.
FORBES: Tradition Meets Experimentation In GE's Creative-Agency Mix
The survey supports this notion, as we have seen highly respected senior marketers like Bill McDonald of Capital One and Beth Comstock of General Electric continue to thrive even in difficult times.
FORBES: CMOs Are Staying on the Job Longer Than Ever
Beth Comstock has Jeff Immelt at GE.
FORBES: Yahoo: Visionaries Wanted
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