Miami's Big Three James, Dwyane Wade and Chris Bosh went just 14 of 40.
The business news starts with the Big Three automakers looking for a big assist.
None of the big three are for sale, but all must grow to stay competitive.
The Big Three's share of the U.S. market, 74% a decade ago, is down to 54%.
Sadly, dependence on the Big Three has had long-term tragic results for this entire region.
By 1928 Chrysler had acquired Dodge Brothers and become one of the big three auto makers.
With 800m to go the big three were at the front of an eight-man group.
The rescue could also complicate efforts by the big three automakers to get noticed.
Suddenly, the big three automakers were rolling out cheap components, unfashionable interiors and outdated styling.
The Big Three traditional handset companies, Ericsson, Nokia, and Motorola, watched their market share diminish.
FORBES: The Significance of Ericsson's Departure from Handsets
Does anyone wait breathlessly for the introduction of next year's Big Three car models?
Were the Celtics burying themselves once more by hanging on too long to a Big Three?
First it selected Texas--the Big Three's biggest pickup-truck market--as the site for a new truck factory.
Do the Big Three automakers need U.S. government help to compete against Japanese and European automakers?
The Big Three are headed for tough contract negotiations with the United Auto Workers next year.
Siemens aims to make it into the Big Three in mobile handsets, behind Nokia and Motorola.
The Big Three automakers agreed to the system to protect union workers from outsourcing and technology.
Because that's when the Big Three automakers from Detroit rolled out their new models.
"The big three have totally separated themselves so they are the big three favourites, " Gilbert explained.
The big three all need to show strength, lest one compares poorly to another.
Power and Associates' initial quality survey, Ford came in last among the Big Three.
The Big Three Detroit automakers all had near-identical agreements with the United Auto Workers.
FORBES: Ma Bell's Long Legacy Of Unsustainable Pensions Is Alive and Well
Mr. DAVID SEDGWICK (Editor, Automotive News): The Big Three automakers would get hammered by this.
Today each of the Big Three automakers has increased their market share -- each of them.
But this and other quibbles remain minor compared to the big three listed above.
Going abroad is attractive for Japan's big three, because the domestic market offers such meagre returns.
All of this leaves questions hanging over Viag, the smallest of the big three.
As always, the UAW gets to pick which of the Big Three it will negotiate with first.
The Big Three automakers have heavily relied on Venture for plastic parts such as dashboards and bumpers.
Each of the Big Three has plants dedicated to one type of vehicle--sometimes to a single model.
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