The company developed GAIA to evaluate the effect of its product ingredients on water and identify any potential for toxicity, persistence, and bioaccumulation.

FORBES: Diving Deeper: How High Should We Set the Bar?

One of the greatest uncertainties is whether this leads to the bioaccumulation of the contaminant load (absorbed and plastic additives), and hence whether micro-plastics represent an additional and significant vector for transferring pollutants.

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