And sure enough, the greed got seriously out of hand and then imploded, in fact twice, once with the bursting of the stock marketbubbleof 2000, and then even more seriously with the realestate and sub-prime mortgage bubble and resulting financial meltdown of 2008-2009.
In the case of the U.S. economy now, the double-whammy of wealth shocks from the real-estate bubble and the stock-market crash has made consumers understandably cautious.