Build-A-Bear Workshop may not currently be for real animals, but that may soon change.

FORBES: The Bizarre Reason Build-A-Bear Workshop Has Become Popular Among Millennial Women

But, it was the sudden increase in visits by Millennial women that baffled Build-A-Bear staffers.

FORBES: The Bizarre Reason Build-A-Bear Workshop Has Become Popular Among Millennial Women

The M100 didn't feel very cuddly toward Build-A-Bear Workshop, selling all of their shares in the St.

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Nonetheless, Build-A-Bear executives maintain its apparel and accessories are only for stuffed animals.

FORBES: The Bizarre Reason Build-A-Bear Workshop Has Become Popular Among Millennial Women

The company has taken the toy industry by storm since 1997, when the first Build-A-Bear Workshop store opened in St.

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After a sharp drop in June, Build-A-Bear has crept 15% higher since July and now moves along its upward sloping 50-day moving average.

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Case in point: American Girl Stores, Build-a-Bear Workshops, FAO Schwarz.

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The fact that Millennial women are purchasing Build-A-Bear items for their pets illustrates the creativity gene that seems to be part of their DNA, says youth marketing analyst Melanie Shreffler.

FORBES: The Bizarre Reason Build-A-Bear Workshop Has Become Popular Among Millennial Women

Although co-signing a loan can also help build your credit, bear in mind that you and your spouse or other co-signer are contractually obligated to pay off that money no matter what happens.

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