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It can start to build a bigger and better profile of you on its servers.
FORBES: Some Quick Privacy Thoughts On Facebook's 'Not-A-Phone-But-More-Than-An-App' Home
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The thinking is that this will build momentum for bigger issues, and it's a philosophy that, in the early hours after this election, is being embraced by some senior White House officials who see a chance to forge bipartisan agreement on various trade deals.
CNN: For Obama: OK, what now?
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"It's all relevant to build up a bigger picture of what's happened to him possibly, " she said.
BBC: Missing Kyle Vaughan's family 'desperate' for news of him
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Let it be blown to bits, then build a bigger, better, more beautiful Fenway Park, tall green left-field wall and all.
CNN: Fenway at 100: Love it, revere it, blow it up
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Engineers who have assessed the project to build deep underground storage facilities feel it would be a bigger construction challenge than that of the channel tunnel, with tunnelling between 200 and 1, 000 metres.
BBC: Nuclear waste disposal: Where in Cumbria to bury it?
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While her break allowed Maze to build an even bigger lead in the overall standings, Vonn said it's clear she made the right decision.
NPR: Vonn Beats Maze To Win World Cup Giant Slalom
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We will keep a close eye on developments in this epic battle given the implications it has for any person, product or service hoping to build a bigger social footprint.
FORBES: Don't Be Evil
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Not only was it about trying to recalibrate the company, but also trying to reinvest and build a bigger and better platform for our clients.
FORBES: How Nielsen Cut Its Debt Load, Delivered A Dividend And Scooped Up Arbitron
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In other news, Colgate-Palmolive (nyse: CL - news - people ) says it struck a deal to buy the privately owned Swiss toothpaste company GABA Holding in order to build a bigger presence in the European toothpaste market.
FORBES: Magazine Article
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Asian governments invite Disney and Universal Studios to build ever-bigger parks on their territory in the hope that this will spark a tourist boom, which it usually does.
ECONOMIST: What the Backwoods Barbie's theme park says about America