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Now heading up the team responsible for Solution Management and Go to Market of our Customer Line Of Business Organization within SAP, I am responsible for our Sales Service and Marketing Solutions.
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The second part of the Micro Focus approach is an effective requirements management process which involved collecting and organization the requirements from the business.
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"It's creative repackaging of stuff that's been around for a long time--one of the most successful marketing efforts of the last decade started by Gallup, " says Edward Lawler, professor of management and organization at the University of Southern California's Marshall School of Business.
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