Lutz eventually retired in May 2010 and wrote a tell-all book, Car Guys vs.
He loved "car guys" and smart designers, detested accountants and bureaucrats and bumblers.
OK, we now know about contact lens wearers, Vegas high-rollers, little car guys, and couch potato fast-food fiends.
Muscle-car guys don't give a hoot about fuel economy and they must know how to drive a manual transmission.
My colleague Jerry Flint, who has forgotten more than I could ever learn about the car business, says Detroit needs car guys running car companies.
There are plenty of other great-but-discontinued models car guys miss: Just whisper the name Shelby Mustang, Jaguar E-Type or Lamborghini Muira and check the reaction.
Car guys love cars and the thrill of driving.
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Left unsaid: Can the 49-year-old soccer mom motivate a worldwide staff of 36, 000 designers and engineers in an old-boy industry where only "car guys"--like the colorful, cigar-chomping Bob Lutz--are considered worthy of leading vehicle development?
The car guys at Family Classic Cars in San Luis Capistrano, Calif. are throwing a launch party tonight inviting investors to buy a piece of their stable of collectable cars through the Family Classic Cars Fund.
Inside the cavernous Washington Convention Center, spokesmodels gestured lovingly toward the shiny new cars and beckoned to the weekend crowd, car guys kicking tires, kids pretending to drive, and couples arguing over whether they needed a car or a truck.
Shortly before John McCain and Barack Obama, as the Car Guys would say, wasted a perfectly good hour-and-a-half of America's time last night in a largely uninformative town hall meeting, a really interesting debate about the most important issue of our time took place near Baltimore.
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The other option, and the most convenient, is to go to Cars.com (link below, a Web site associated with the Car Talk guys from National Public Radio).
But we fought back hard and when we needed to improve the car, you guys did it.
It's quite a pitch, even for guys who made car insurance funny.
The best racers know they can push their car to the limit because the guys in the pits are keeping it in perfect shape.
One of the guys had some kit in his car so we started full CPR procedure.
We slam on the brakes and I think, hang on, these guys are just going to spray the car.
On Sunday nights Jerry puts the press car in a garage for pick up by the fleet guys on Monday.
"For us patrol guys, it's just get in your car and we'll call if we need you, " Lee said of the chain of command.
It's the fastest, most expensive, most powerful series-production road car ever built and, believe me, if the VW guys wanted to turn up the wick, we could see a 300-mph Veyron.
'They had guys jumping off the roof and gliding down to that car park there.
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