Brand Keys has researched both categories extensively in our Customer Loyalty Engagement Index and found that what drives brand engagement and loyalty for snack food differs significantly from breakfast cereal breakfast.
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Sponsors are putting King Kong logos on everything from breakfast cereal to credit cards.
The shelves in H-Mart contain Chinese, Korean and Vietnamese foods, as well as American breakfast cereal.
It means you are unlikely ever to pour Sansaw milk over your breakfast cereal, but for Mr Thompson that is a good thing.
One of my favorite web comics, Saturday Morning Breakfast Cereal, (which has been featured before on Forbes) ran a comic yesterday that got me thinking.
On Tuesday, the miners' menu included tea, herbal infusions, a yogurt-and-cereal shake for breakfast, chicken sandwiches for lunch, kiwi at mid-afternoon, and jam sandwiches for the evening meal.
The price of sugar is two or three times higher than world levels, and that increases the price of everything from breakfast cereal and all kinds of other products.
The rest of its sales were divided between breakfast cereal across Europe and frozen snacks in Belgium and the Netherlands, along with a smattering of convenience-food joint ventures in Central Europe.
The drop slowed in the 1990s as the Got Milk? ads won their awards, but that was still the heyday of ready-to-eat breakfast cereal consumption, which drove almost a third of milk sales.
FORBES: Everyone 'Gets' Milk, So Tell Us Why We Should Drink It
Breakfast cereal eaters can now choose between the regular versions of Kellogg 's (nyse: K - news - people ) Frosted Flakes and Fruit Loops, and one with one-third less sugar.
Flip with his breakfast cereal smile, in his zip-up land speed suit, made of a silvery-blue ripstop cloth that refracted to lavender at angles and folds, and lace-up racing boots that were the color of vanilla ice cream.
Or, breakfast cereal on the carpet.
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There's more reason than ever to eat porridge for breakfast, especially if you have young children -- a new study reports that kids score higher on exams if they follow a regular diet of the high energy breakfast cereal before the age of three.
Mr Willes, a veteran of the breakfast-cereal industry, seems obsessed with reacting quickly to consumer tastes.
Those marketing execs also knew that each person that devoted hours to this task, reiterating to themselves that XYZ cereal was the most wholesome breakfast was highly unlikely to go to the grocery store and suddenly try the competitive brand.
Well, you can always shift to a different cereal or eat something different for breakfast, bacon and eggs.
Ms. Adams says she's designed closets for men with breakfast bars for yogurt, cereal and drinks and leather couches for watching TV.
You also can look for an FDA-approved health claim on breakfast cereals if at least half the cereal is made with whole grains.
The seven crew members of the shuttle Discovery were awakened in their quarters at 8:30 Thursday morning and sat down to the traditional NASA breakfast of steak and eggs, along with lighter options like fruit, cereal and bagels--fussy fare unheard of in the meat-and-potatoes Mercury days.
Your included breakfast buffet for two does come, however, with a selection of eggs, cereal and more.
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