Middleton said this is because the checkout process is too difficult for people on a mobile interface.
If Tokutek finds its way into Wal-Mart that will mean you can get through the checkout process much faster.
Leading the transition to digital payments, MasterPass speeds up the online checkout process.
If most of your customers shop online, free shipping can help you retain potential buyers through the crucial checkout process.
We are impressed by the wallet's design allowing payment instruments and delivery addresses to be easily added or selected to complete the order checkout process.
All that a customer has to do is to load up their trolley with what they want to purchase, and simply walk out to their car without going through any checkout process involving staff.
Is your checkout process the easiest one around?
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"Ensuring that your checkout process and, more important, the credit card form are well-secured will guarantee your customers feel safe when transmitting their information, " says Pat Kaeowichien, director of information technology for Magnetic, a Tampa-based Web-development firm.
"With mobeam-enabled applications, the checkout process becomes much easier for mobile users, and retailers don't incur the expense of overhauling their scanning technology, " said Chris Quinlan, founder and CEO of Ohana Companies, a leading provider of promotional marketing services.
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Speaking of forking over money for apps, you can do just that through the web store checkout process -- put in your credit card right on your computer screen, save for later use (if that's your thing), and you're good to go shopping.
For example, it added one click checkout and made the purchasing process quick and easy.
With Checkout, they wanted to help advertisers close the purchasing process to deliver a search-to-offer-to-purchase experience.
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The Smarter Checkout solution also allows the customers to use their mobile devices to process orders, redeem digital coupons, access loyalty points, and pay for purchases at IBM self-service pay counters.
Online shopping seems like a straightforward process: hunt down the perfect item, trudge through the checkout pipeline and await a package's inevitable arrival.
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