"Kraft is concerned with aesthetics, " says Ian Golder, a videogame editor whose mac-and-cheese box collection is up on the Web.

WSJ: It Takes Craft to Keep Little Ones Clamoring for Mac and Cheese

The missionary leaflets by the collection box were smeared and dog-eared, and Bartholomew noticed now that there was bird lime on curtains that were there in place of a door to the vestry.

NEWYORKER: Faith

James Comisar, who has a 5, 000-piece collection of film and TV memorabilia in Beverly Hills, recently spotted a box of Lassie memorabilia--including two milk bones and a whistle--on Ebay.

FORBES: Starstruck speculators