Until then it will be relegated to the likes of Siri, which was more commercial hype than professional execution.

FORBES: The Future of Computers: Voice Recognition

But I, for one, was already over the Big Game commercial hype.

FORBES: Super Bowl Ad Winners: Networked Agencies Or Independent Shops?

The company will use two of the four coveted commercial slots it has secured during the upcoming Super Bowl to hype the caffeine-free lemon-line soda.

FORBES: Magazine Article

Even if Transmeta can live up to all the hype, there is no guarantee that it will be a commercial success.

ECONOMIST: Stealth chip