By a useful (though hardly unexpected) coincidence, all the businessmen were male and all were white, so there were no confoundingvariables of race or sex.
There are many confoundingvariables, however, that affect the value of a business aircraft, and without considerable research it can be difficult to pinpoint the best aircraft for you.
This latter pitch burnt us twice in the mid-2000s: Ivrea and Proprius both had inherited ongoing Phase 2s, both of which readout as completely uninterpretable due to protocol issues among other confoundingvariables.