The creative transformation of Kraft is rooted in recognition that the company needed a face lift, that its communications needed to be modernized.

FORBES: By Being Unorthodox, Kraft Transforms Itself Into A Creative Powerhouse

Nearby, a lean, angular Schmidt-Rottluff nude from 1914 awkwardly folds herself into a schematic landscape, as if aspiring to become one of the Demoiselles d'Avignon, while a jagged Kirchner streetscape, 1912-14, offers yet another creative transformation of Cubist notions.

WSJ: Before Darkness Fell | German Expressionism 1900-1930 | Neue Galerie | By Karen Wilkin

There is a certain Nietzschean creative-destructive darkness to this three-act transformation from human to elemental archetype to near-infallible crucible of the collective unconscious.

FORBES: We Are All Macs Now

Companies are gearing up for transformation and their main barrier is a shortage of creative people capable of quickly building experience in new business infrastructure technologies and the solutions you can build around them.

FORBES: What To Do With Google and Apple's Billions - Creative Arbitrage

That's the term Topol uses in his 2012 book, "The Creative Destruction of Medicine: How the Digital Revolution Will Create Better Health Care, " to refer to the transformation that accompanies radical innovation.

CNN: Is personalized medicine a myth?