Heartland's sister company in Canada buys sugar at international prices, and conjures up a molasses stew specifically designed to avoid America's customstariffs.
NAFTA's complex rules of origin, moving instead towards a customs union with common tariffs on goods from other countries (to be set at the lowest level of any of the three).
The customs union might survive, and develop further, if Brazil were to accept its partners' desire for lower external tariffs all round, especially on capital goods.