Its virtualization storage products enable small and medium sized businesses to reduce the time and money spent managing their data storage.

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Apotheker has a vision of the world that is coherent and, to the minds of many, true: Many small mobile and desktop devices at the edge, connected to a core with huge amounts of computing, data storage, data analysis, and communication, operating in real time.

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In fact, there are many new, different structures entering the market, which determine the structure of the data at the time of search, not at the time of storage.

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In a data warehouse, the main mode of access is a relational database storage paradigm, in which the structure of the data was predetermined at the time the database was designed.

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Perhaps this is what happens when a story has been out for a long time (businesses are accumulating a lot more data and need a lot more storage) and when the company generally meets analyst expectations, as opposed to blowing them away.

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Pure Storage has a way to drive down the cost and time to store huge quantities of data.

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