Lazio president Claudio Lotito, Fiorentina honorary president Diego Della Valle and Reggina president Pasquale Foti are also among the accused.

BBC: Juventus ex-boss faces new trial

It helps that Montezemolo's friends are named Diego Della Valle, the founder of Tod's, and Seragnoli, one of Italy's great industrial families.

WSJ: Luca Cordero di Montezemolo

For the new entrants, like Tod's Diego Della Valle and Miuccia Prada, splashy generosity may be especially effective as a savvy marketing strategy.

WSJ: The Fashion Set Saves Italy

Elsewhere in the issue you will meet the remarkable Diego Della Valle ( Life in Full), chairman of Tod's Group and a major player in many, many arenas of Italian life and culture.

FORBES: Editor's Note