Digital Media Group CEO Jonathan Miller, Netflix CEO Reed Hastings and DARPA Director Regina Dugan, plus a tech demo from a startup called The Melt.
Sesame Workshop last year integrated its digital media group into its TV production, so that digital and interactive elements are considered from the start of an idea.
Digital Domain Media Group Incorporated is trading off about 4% on the day Wednesday.
"They are starting at a time when the technology has already exploded, " says Amir Majidimehr, the general manager of Microsoft's Digital Media Everywhere Group.
Other members of the team also bring experience from Gilt Group and digital media company Turbo Squid.
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Associated Northcliffe Digital, an arm of the media group that runs the Daily Mail newspaper, is rolling out a string of town-oriented websites.
The ZOTAC StreamBox and RAIDbox enable users to easily share digital media whether it is to a group of people in front of a television set or to other users.
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"But we do know that social media drives engagement and can help sustain viewers' interest in what they're watching, " says Albert Cheng, executive vice president for digital media of Disney-ABC Television Group.
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James Kiernan, vice president and group director of digital media and innovation at MediaVest USA in New York, said the time is right to evaluate better ways of measuring online audience engagement, but added that he felt it was premature to drop page-viewing rankings.
Jeremiah Owyang, an analyst at Altimeter Group, a digital-media consulting firm, says that would close off all lines of communication.
"We now have the privilege of working with many of the most insightful and influential music-related publishers in the world, " commented Bill Wilson, Townsquare Media Group EVP and Chief Digital Officer.
That has big implications for advertising as an educational tool and as a sales channel, says Jeremy Lockhorn, director of emerging media at digital agency Razorfish, a unit of Publicis Group.
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"As long as Facebook is the bedrock of consumer engagement, advertisers can't ignore it, " said Craig Atkinson, chief digital officer of PHD, a media buying firm owned by Omnicom Group Inc.
"The complementary nature of this partnership is unmatched in digital sports media, " said Mark Lazarus, Chairman, NBC Sports Group.
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One of his recommendations is Jonathan Miller, a former chief executive at AOL who is now a partner at Velocity Interactive Group, a Los Angeles-based firm that invests in digital media properties.
"It's more Madison Avenue manipulation, and it offends me, " says Lawrence Weber, chairman of W2 Group, a Boston public relations and marketing outfit that focuses on digital media.
The Monaco Media Forum was the site of the showdown, and the panel was an esteemed group of thinkers and digital leaders.
That will boost the continent's information and entertainment business and allow African media houses such as the Nation Media Group (in the east) and Media24 (in the south) to expand their businesses around digital content tailored to local languages and markets.
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