With an Intel Core 2 Duo processor, 8 GB memory, a hard disk capacity of up to 500GB, and an ATI Mobility Radeon HD 4570 GPU, this bad boy is available in Brown Luxe, with either chrome or silver accents.

ENGADGET: New Toshiba Satellite laptops land in Europe

With that kind of capacity, "memory becomes the new disk, " says Shalom.

FORBES

What we really have now is primarily a memory-based machine with a lot of disk to expand the capacity of it.

FORBES: Oracle's Secret Sauce: Why Exadata Is Rocking the Tech Industry

The new PS3 will come in 3 models including extended built in Hard Disk Drive (HDD) capacity of 500GB model and 250GB model, and a newly added 12GB flash memory model initially for Europe only.

ENGADGET: Sony announces a slimmer PlayStation 3, 250GB bundle launches September 25th for $269