They speak your language, share your scars and love to play the game as much as you do.

FORBES: Finding the Ideal Entrepreneur Mentor

After all, you do need a dip in order to play the dip-buying game!

FORBES: Avoid The Urge To Continue Guzzling Bull Camp's Kool Aid

What this means is that PS3 games will be able to incorporate your Facebook information into the game-play (if you give them permission to do so).

FORBES: Facebook And PlayStation Take Their Friendship To The Next Level

Death is the end of the game, and all you can do is pop in another token to play again.

FORBES: Bips Brings Old School Gaming To Facebook With A 21st Century Spin