"We recommend that the government takes time for careful consideration and slows down the pace of change, " the committee's report concluded.

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But the passage about 2035 that the WWF report quotes comes not from that ICSI report (which was unpublished) but from an article that appeared around the same time in Down to Earth, an Indian magazine.

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That was quite a dustup ten days ago, after the jobs report issued by the government had the unemployment rate going down to 7.8%, the first time in 43 months a mark below 8% had come in.

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Although the amount of time Americans whittle away online is rising (up three hours per week in 2011), social media usage has dipped for the first time, down 10 percent in 2012 from 2011, with Generation X and baby boomers leading the decrease, the report says.

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