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Rather than bending early birds and night owls to the same work schedule, why not encourage personalized schedules based on each individual's circadian rhythms?
CNN: Is 'social jet lag' harming your health?
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For example, their work schedule which implied either opening a community radio station as early as 4am or closing it late at night exposed them to dangers on deserted streets.
UNESCO: MEDIA SERVICES
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Recognizing this helped me set a better schedule: Now, I work late instead of coming in early, and I can usually pack much more productivity into my day.
FORBES: Cubicle Chaos: Staying Productive in the Modern Office
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Absenteeism is down and productivity is up at the two plants where the new work schedule has gone into effect. (A third plant will be converted early next year.) The economy benefits, too: With its more intensive use of machinery, IEC has added 950 workers, and product is being shipped out the door faster.
FORBES: Working smarter