In a mix of old and new, Integrate PR reached out to renters by acquiring email addresses from landlords and property managers and conducting a direct email marketing campaign.

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The latter piece tells you how you can make the most of your email marketing campaign this holiday season by downloading and reading the Retail Email Guide For the Holiday Season, put out by Responsys.

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But rather than rewrite them, he has launched an email-marketing campaign that urges past customers to post product reviews to the site.

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As part of a tightly integrated solution, Optify customers can now view, track and analyze all of their online marketing and email campaign results in one place on a dashboard built on top of ExactTarget.

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