The alternative is the industry's home-grown accounting standard, which is called Embedded Value (EV).

ECONOMIST: Investors still struggle to understand Europe��s insurers

Holding power includes the unvested value of your restricted shares, performance shares and the embedded value in stock options.

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In June, a forum of Europe's biggest insurers agreed to implement new Market Consistent Embedded Value (MCEV) rules in 2009.

ECONOMIST: Investors still struggle to understand Europe��s insurers

The alternative is the industry's home-grown accounting standard, Embedded Value (EV).

ECONOMIST: European insurers

Fortunately, the Big Board contains a quotient of intrinsic value embedded in tangible corporate assets, then average earning power cycle to cycle and dividend paying capacity.

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Presumably the present value of cost recovery deductions net of future recapture is embedded in the fair market value of buildings.

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These failures include outrageous costs which bear no resemblance to value provided, deeply embedded conflicts of interest, sustained underperformance of underlying investment vehicles, inadequate disclosure, inappropriate investment menus, defective plan design, insufficient participant education, and flawed default provisions.

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Each one of those individual actions has an associated cost, so layers of cost that have no value to the process, the customer, or the company have just become embedded inertia.

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