• Never use a foreign phrase, a scientific word or a jargon word if you can think of an everyday English equivalent.

    FORBES: Better Copy Thanks to George Orwell

  • In the instant case another lawyer's term, meaning one that has dragged on longer than Jarndyce v Jarndyce M'Lud was using plain, everyday English.

    ECONOMIST: Johnson

  • In its smattering of South African English words, for instance, everyday terms like robot (traffic light) and braai (barbecue) have been excluded in favor of oddities like toenadering (a getting together of political parties).

    FORBES: Turn right at the robot

  • And she wanted just everyday, small-town, regular Italians and not where there would be hundreds of English-speaking people.

    CNN: Amanda Knox: Fighting again to clear her name

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