Copies of the draft policy are due to be sent to all existing shipping licence holders and other known interested parties and feedback must be received by 8 April.
The document also mentioned the notion of auctioning a new Channel 3 licence covering the whole of Scotland to replace Border and STV's existing licences.
Under existing rules anyone who controls more than 20% of the national newspaper market is prevented from controlling a terrestrial television licence.
Existing regulations cover venues hosting live and recorded music, which normally have to apply to their local council for a licence, plays, dance, film screenings and indoor sports.