Bottom line: the Chinese are horrible at all external communication except propaganda.

FORBES: Attracting Chinese Investment

The Chinese are so clueless about external communication (barring propaganda) that every time they attempt to create jobs in the U.S., they create enemies instead.

FORBES: How China Finances U.S. Development

The head of the BBC's External Service - later renamed the World Service - called the articles "a fantastic example of secret police propaganda".

BBC: The 'secret agents' of the UK press