Eric Jennings, the vice president and fashion director of menswear of Saks Fifth Avenue, said he orders about 15% of tailored clothing in smaller sizes because of demand.

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Menswear is getting more attention at New York Fashion Week and designers are pushing for big statements on the runway, just as in women's fashions.

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"Consumers are looking back to periods of fashion that remind them of opportunity, " agrees Michael Fisher, menswear editor at Stylesight, a trend forecasting firm.

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The family won the admiration of the fashion community for their perseverance when they went on with their January menswear show just days after Vittorio went missing.

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As men more and more become fashion consumers, there is an inherent built-in growth factor in menswear as a business.

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"We believe that in the future Chinese consumers will use eBay as a passport to global Fashion styles, especially for leading women's brands and accessories, and menswear, " she added.

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Menswear, in recent decades hiding in the shadow of a booming women's fashion industry, has seemingly come of age.

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"I like the limitations of menswear, " Mr. Moore said, sitting in his cozy corner office packed with fashion photography books.

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