He honed his skills in financial marketing at Merrill Lynch, where he was part of the team that developed the Cash Management Account.
Companies that measure marketing ROI are savvier with respect to the financial effects of their marketing decisions and, for example, are more likely to be able to estimate the financial impact of any cuts in their marketing budgets.
With NetSuite, he can see all financial, marketing and customer information in one place.
It assists in clearing the fields fumigation merely kills the leaves, not the roots of the sturdy coca plant and provides technical, micro-financial and marketing assistance.
It assists in clearing the fields -- fumigation merely kills the leaves, not the roots of the sturdy coca plant -- and provides technical, micro-financial and marketing assistance.
This situation can partially be attributed to financial services and marketing companies harping on the financial aspects of retirement.
To play a leadership role in setting strategy within the enterprise, CMOs should insist on data-based decision-making, and measuring marketing ROI to determine the financial returns on their marketing investment.
Prior to that he spent more than 15 years with Kraft General Foods in marketing and financial management, and he was vice president of global marketing and sales for Grupo Televisa, a major worldwide broadcaster.
Passariello writes about all aspects of the fashion industry, from financial topics to marketing and lifestyle.
And there are more women working in such tech companies: but generally in those financial management or marketing roles rather than in the hard engineering side.
Remember legal, tax and accounting opinions, pension consultant recommendations, portfolio manager and broker testimonials, all play a role in marketing financial products, not just slick brochures and advertising produced by the money manager itself.
General Motors this evening took the wraps off the seventh generation Chevrolet Corvette, a 450-horsepower high-tech American sports car that says as much about GM in the post-bankruptcy era as any financial spreadsheet or marketing campaign.
Existing enterprises, even so-called SMEs (small-to-medium establishments), usually have no shortage of marketing and financial data.
Neil McGovern, senior director of marketing, financial services industry, for Sybase, said he was surprised at the responses.
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This will allow up to five people at a time to spend a year learning about marketing and financial management.
Thinking big, being bold, marketing and financial savvy: All these are required to make the leap from small business to high-growth business.
In their marketing materials financial services firms presented images of successful retirement investors who prospered as a result of entrusting assets to these firms.
He gives the example of a simulation that lets someone who works in marketing make financial decisions so that they develop a better understand budgeting issues.
The city is bad at attracting people with an advanced business education, leaving its firms at a disadvantage when it comes to marketing and financial engineering.
Without more delineation, a recipient may be unable to differentiate which of the product, process, customer, marketing or financial information she receives from you is, and is not, confidential.
Some of the key accomplishments of the Creative Industries Support Programme include the increase of supplementary income of more than 800 Indigenous and Khmer artisans and artists who benefitted from continuous trainings in entrepreneurship, financial literacy and rural marketing as well as successful network establishment.
Radianz has offered similar services with a secure network linking over 15, 000 customer locations for 11 years, back before cloud was a term used to describe such activities, said Chris Pickles, head of marketing for financial services and wholesale banking at BT Global Services, now the parent company of Radianz.
Interesting case on a number of levels but I found the citation to YouTube to be particularly intriguing as it shows the extent to which the marketing of financial products has now fully embraced the digital age, replete with online content, social media, and whatever else is on the way down the road.
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The head of marketing finance at a major Financial Service company told me that every year they run their marketing optimization model and it tells them that they overspend on TV, and under spend in print.
In 1986 he became Director of Marketing for the Chicago-based Longman Financial Services Institute, where he created and implemented marketing campaigns for training programmes and products.
In response to a survey answered by 500 privacy and 900 marketing executives in industries ranging from health care to financial services, more than a third of marketing execs said they don't place any limits on the data they share with third parties, such as e-mail marketing agencies or online advertisers.
Likely what comes to mind are product ideas, unique processes, customer relationships, marketing plans and financial details.
This requires a clever mix of marketing savvy and financial and social incentives.
CEOs have come from the ranks of engineers, marketing managers and financial analysts.
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