They go to a homepage of Brand X to be sold something, to learn more about Brand X and the promotion thereof.

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You can read about it straight from the horses mouth at the source or just go to the Evernote homepage and check it out yourself.

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To see RightNow in action, go to ssa.gov, the homepage for the U.S. Social Security Administration.

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To do so, go to your privacy settings (click the arrow at the top right of the homepage to get there) and then edit your "Timeline and Tagging" settings.

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