Cleanliness may not be next to godliness, but it is a relatively objective criterion.

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Right here on earth, he insisted, men became saints and even approached godliness.

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"Graciousness is next to godliness, " he explains in his recent book, Winners Never Cheat, which publisher Pearson has had translated into 19 languages, including Chinese.

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For many, cleanliness is not next to godliness, it is godliness.

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"Graciousness is next to godliness, " he explains in his recent book, Winners Never Cheat, which publisher Pearson (nyse: PSO - news - people ) has had translated into 19 languages, including Chinese.

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