He became fond of the name and kept it when he started a Greek-language newspaper called Machi (Combat).

ECONOMIST: Nicos Sampson

The founding fathers considered, though briefly, making Greek the official language.

ECONOMIST: Bluma Trell

To put the question differently: if the native language of the Macedonians is Greek, what is its Macedonian dialect?

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Hence Diageo, for the merged Guinness-Grand Met, which combines the Latin for day with the Greek for world and means nothing in any language.

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