Are there green consumers ready to support the efforts of firms in markets like India and China?
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Sheboygan Falls, a modestly-sized city of about 7, 600 residents in northeast Wisconsin, is not commonly considered to be a hot-spot for clean-technology start-ups or a haven for green-minded consumers.
Forced by a new law to publish the electricity rates of utility contracts it has approved, the California Public Utilities Commission on Friday issued a report detailing what green energy costs consumers.
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At the start of this year the firm, which says it sold 137m compact fluorescent lightbulbs in 2007, said it would take further steps to help consumers go green.
And in the Washington Post, Nancy Trejos shows how consumers can buy green products without hurting their wallets.
It builds on previous commitments under the Green Button Initiative to help consumers download their own energy data to their desktops.
If consumers really wanted green cars, no mandate would be necessary.
The Arena app serves as a central location for consumers to access all Green Throttle supported games, control settings to pair their Atlas controller(s), and helps developers with app discovery by making their games noticeable and easy to find.
Recyclebank uses Facebook to reward consumers for learning more about green behaviors.
Fully integrated with social media tools, the portal is designed for consumers looking for details on green products, interesting stories and much more.
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Some colors, such as yellow and green, don't resonate with consumers.
It is also expected to be a big player in the booming market for voluntary carbon offsets that have no regulatory meaning but help companies--and suv-driving consumers--paint themselves green.
Building on the success of the Green Button initiative which is providing consumers with secure access to their own energy data and has facilitated the voluntary release of energy-use data in computer-readable form to encourage private-sector innovation the Energy Data Initiative aims to harness the power of energy data through a combination of technology and ingenuity.
Green energy is all red when it comes to consumers and taxpayers.
Companies including Safeway Inc. and Costco Wholesale Corp. are putting in place new guidelines to simplify fish-buying for consumers, and to promote their "green" credentials.
Green Dot said the deal will give the company improved customer acquisition and retention, drive the adoption of new banking and payment products targeted to new segments of consumers, and provide the opportunity for Green Dot to become a leader in mobile wallets, rewards and payment solutions at retailers.
Exacting a threshold by which utility companies must supply green energy is not just arbitrary but also expensive, forcing consumers to buy products that they may not typically select, the groups say.
When you look at the positioning of products as renewable or having a lower footprint, the big companies share data that roughly suggests a lot of consumers would never buy a product that has a green label because they are suspicious of its performance.
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Green Dot is trying to cast a wider net by going after consumers who are dissatisfied with their traditional bank accounts as well as younger, tech-savvy consumers who constantly use mobile phones, thanks largely to social-networking apps.
At the other end of the spectrum you have consumers who would be willing to pay premium for product with green label.
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Automakers have turned their attention to bigger cars and flashier cars to attract consumers since there are fewer government-backed incentives to pursue green technology, analysts say.
Especially popular Frank patterns with U.S. consumers are Manhattan a red, white, blue and green riff on a map of the island created in the 1940s when Frank lived in New York and Teheran, a take on Persian carpet imagery created by Frank in the 1940s, but first produced some five decades later.
The new color brightness specification (measuring red, green and blue) published by the Society of Information Display (SID) allows consumers to compare projector color performance without conducting a side-by-side shootout.
To borrow from Henry Ford, consumers can pick any color car they want, as long as it is green.
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And in green technology, we are seeing some terrific ideas that could immediately put people back to work and save consumers money and help with the climate crisis that we have in place.
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Green cred, in other words, is increasingly a competitive advantage among B2B suppliers, not simply a lure for consumers.
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