By analyzing the subtle facial movements (micro expressions) of viewers, they were hoping to find out how people really felt about about the candidates.

FORBES: How Your Body Language Chooses a President

Swansea University sports scientists are hoping to find out more about the toll on the bodies of archers who had to pull heavy bows.

BBC: Mary Rose skeletons studied by Swansea sports scientists

Out of all this they will be hoping to find one pearl which would drive the investigation forward through an identification and then hopefully towards getting hold of the individuals.

BBC: FBI releases photos of Boston suspects

He is hoping players will get deep into the missions, find out more about the characters and grow more attached to what happens to Isaac.

CNN: Horror journeys into the mind in 'Dead Space 3'