There is a reason that every Yankees game will be shown in prime time.
Interview segments are now as prominent in daytime cable as they are in prime time.
The top-rated scripted show in prime time leaps its story line ahead five years.
Richie points to ESPN2's plan to broadcast the WNBA draft in prime time this year.
Sweeney also drew a bead on kids ages 9 to 14 in prime time, who were underserved.
What we're watching: Real NFL Football in prime time is back, with preseason action on Fox tonight.
We thought on broadcast television in prime time the sitcom was dead, and then came 'Modern Family.
Still more impressive, its coverage of the Tuesday night election drew more than 6 million viewers in prime time.
The show is the most-watched comedy in prime time averaging 15.2 million viewers.
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As Forbes Dorothy Pomerantz reported last week, the show is the most-watched comedy in prime time averaging 15.2 million viewers.
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The Apprentice is the season's seventh-most-watched program in prime time, according to Nielsen, with an average audience of 19.4 million viewers.
After a disastrous stint in prime time, Jay Leno re-emerged Monday night to an audience of 6.6 million Tonight Show viewers.
The carrier was heavily criticized for its taping of London Summer Olympic events so it could broadcast them in prime time.
Consider that the most-watched series in prime time during the 2011-2012 TV season was Sunday Night Football on NBC, as Elliott noted.
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Though Desperate Housewives finished its most recent season as the top-rated scripted show in prime time, the soapy series was lacking its former fizz.
And their place is not in prime time, nor national distribution.
The show has been the most popular entertainment program in prime time for nine years running, but it's likely "Idol" will lose that distinction this season.
Now, NBC in prime time has had a difficult last three or four years--sometimes you see the world more clearly when you're flat on your back.
On Monday, it tweeted the results of men's gymnastics team final and the women's 100m backstroke, hours before those events were scheduled to air in prime time.
Not counting the Super Bowl, or even the playoffs, there were about 350 NFL games with almost 40 in prime time, and an average of 18 million viewers.
In prime time, Tribune stations traditionally showed eight o'clock movies.
Bush's announcement, televised nationally in prime time Tuesday from the White House, ended nearly three weeks of fervent speculation about who would take O'Connor's pivotal place on the court.
The best show in prime time this season isn't fiction--and it premieres Monday when the networks convene at the Beverly Hilton Hotel for the Television Critics Association's bi-annual press tour.
But even an audience matching last season's 6.26 million viewers would be pleasant news for NBC, which has recently fallen to fifth place in prime time, behind even Spanish-language Univision.
Fox, the most popular network in prime time among U.S. viewers age 18-49, is planning to play up its appeal among younger Americans, according to a person familiar with the matter.
The Republicans are trying to do what the Democrats did in building a false front ... in their case, as a conservative party with a line-up of moderates in prime time.
So much is NBC counting on Phelps to supply both live drama and real glory in August that it is hyping him now by showing four nights of the swimming trials in prime time.
Nick still gets 33% more viewers per day (1.6 million to 1.2 million for Disney), but Disney now is the number one basic cable channel in prime time among "tweens, " ages 9 to 14.
The contest offered a foretaste of what is to come when, for the first time in a British general election, the leaders of the three main parties will slug it out in prime time.
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