His role for the company going forward is a lot less important than it was when he signed on for hundreds of millions of dollars to increasebrandawareness and draw customers to Sirius.
Discover has made some aggressive moves to increase its brandawareness and market share in recent years, but it will be facing a sharply consolidated market in which the biggest competitors hold overwhelmingly dominant positions.
Roku will use the new capital to build further brandawareness through advertising, develop new international markets, and increase engineering and production to support sales growth of both hardware and digital media services on the platform including advertising, games, transactional and pay-per-view video as well as content packages.