President of privately held Monde Nissin, maker of instant noodles, biscuits and snack foods, founded in 1979.

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We live in a world filled with instant gratification, from video games to snack foods.

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Group firm CG Foods' Wai Wai, a popular brand of instant brown noodles, was ranked as Nepal's top consumer brand by research firm acnielsen last year.

FORBES: Himalayan Vistas

For investors in Premier Foods, the road to riches is unlikely to be as smooth as its instant mash.

ECONOMIST: A debt-ridden firm tries to breathe new life into old brands