DoubleClick, the New York-based Internet advertising network, is no YouTube: It is an unsexy, revenue-producing business run by grown-ups who keep a low profile.

FORBES: Magazine Article

Moreover, a court can second-guess whether an Internet advertising network is taking all technically feasible and reasonable measures to prevent the placement of ads on a site that has not been found to infringe an existing intellectual property right.

FORBES: Save the Internet: Take Action Against SOPA

Marc Groman, Executive Director of self-regulatory online advertising coalition Network Advertising Initiative (NAI), tackles the centralized issue of Internet privacy on the online behavioral advertising (OBA) side.

FORBES: Facebook, Click Fraud, and the Deceptive Digital Advertising Landscape

Mr. Mayer also found supercookies on Microsoft's advertising network, which places ads for other companies across the Internet.

WSJ: Latest in Web Tracking: Stealthy 'Supercookies'