It features carvings of the phrase "Who Dat" and multiple fleur-de-lis symbols, meant to honor the Super Bowl championship-winning New Orleans Saints.

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For the Lis, a small struggling telco in Malaysia may have been worth a look, but not worth an arm and leg.

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Lis Blyth, 66, from Surrey, was diagnosed with breast cancer in 2008.

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"This is the governing record we have to judge Mitt Romney on and it's one that he can neither rewrite nor erase, " said Obama spokeswoman Lis Smith.

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Though London's current price-earnings ratio of 15 sounds quite reasonable, Norwich Union's Mr Lis points out that most past bear markets have ended with ratios in single figures.

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It still may be but as Hakim explains, it has been frustrating to see the Tom.coms and Richard Lis emerge in a quarter of the time with those types of valuations.

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