As can be seen, traditional film use is 15% or less with digital technologies such as optical discs, hard disk drives, magnetic tape and flash memory are the bulk of modern recording media.

FORBES: End of the Reel

Regarding the longevity of storage media many of the products that we use today, hard disk drives, flash memory, optical discs and magnetic tape will react with the ambient environment and gradually lose the data stored on them or disintegrate over time.

FORBES: Storing Information for a Thousand Years