Oracle has been a major player in the traditional on-premise enterprise software market, but with the rise of cloud computing, most major enterprise software makers have been launching cloud based versions of their offerings.

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The time slot was terrible (Friday nights), it had no major stars attached to it and the premise -- Grimm fairy tales set in modern times around the banner of a police procedural -- sounds like it could be the cheesiest thing ever.

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With that as our fundamental premise and our network of partners across the globe, we were able to get the major players to participate.

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