And it involves making tough choices that are not politically comfortable.
So they were -- reducing spending requires making tough choices.
All the while, D'Amelio was making tough choices about Lucent's business as he tried to figure out when the company's customers would start buying telecom equipment again, and he cut its staff by 75% to 30, 000.
This is not the kind of situation that comes around very frequently, and the President believes that it is worth the inevitable political difficulty that making tough choices creates to get this done for the American people, for American economy.
This is not making tough choices.
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He has put forward proposals that demonstrate his commitment to making tough choices, to meeting Republicans halfway in the arena of common ground and he certainly hopes that Republicans will similarly come forward with proposals that demonstrate that kind of spirit.
What it does do is demonstrate a commitment to spending reduction, spending cuts -- and a commitment to making tough choices that are not the kinds of choices in an ideal world the President would want to make or that Democrats would want to make.
With the commander in chief often making tough choices early on, while doing everything possible to spur the economy late in the four years to ensure personal or party re-election, it is not surprising that equities have performed less well in the first year of the presidency.
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Where is the businessman who hasn't from time to time put off making these tough choices when things were going relatively well?
But the broader issue is, we are committed -- the President is committed to making hard choices, tough choices in terms of spending cuts.
And part of the problem is, is when politicians pretend that there is, then we put off making the tough choices to develop new energy sources and become more energy efficient.
Now, this does mean making some tough choices.
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It requires making sacrifices, wrestling with tough choices and telling Americans the hard and unpleasant truth -- all the things that politicians hate to do.
If the President is committed to making big budget choices, this is a tough budget and so on, why have all of his public events since the State of the Union been not about budget cutting but spending?
Many of us met repeatedly -- asking tough questions, challenging our own assumptions and making hard choices.
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One of the tough truths of management is that we all have trouble making choices.
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