How do you create a consumer brand in a business ruled by dry specs like carats and megahertz?
Washington is contemplating new sales of up to 500 megahertz (MHz) of underutilized or government-owned spectrum.
Announced yesterday, Apple's new machine is the Titanium Powerbook G4 with a 667-megahertz Power PC processor.
In 1995 Pentiums ran at about 100 megahertz, slower than the Intel chip in my 2006 BlackBerry.
Intel Chief Executive PaulOtelliniPaul Otellini says megahertz and gigahertz is out, and "performance per watt" is in.
The range on the device, which operates on the same 900-megahertz frequency as most cordless phones, is terrific.
At this moment, struggling Clearwire (CLWR) owns the largest number of Megahertz Pops in the USA at 47Billion.
Many agencies are following this lead, building new public safety radio networks, especially on the 800 megahertz band.
Infotel won large 20-megahertz slices of spectrum in every region of the country.
Its Mips Technologies microprocessor is about as fast as an old 133-megahertz Pentium.
The tablet supports the long-term evolution protocol on the 700-megahertz and 2100-megahertz frequencies.
And then there's the mysterious and often misunderstood processor clock speed, measured in megahertz, and now often in gigahertz.
But the entrenched culture built up around using megahertz numbers for marketing purposes was as strong as it ever was.
But those two used to generate increasing sales with new versions of Windows and ever-faster chips offering more and more megahertz.
On Friday, the gag order was finally loosened on the big winners in the Federal Communications Commission's 700 megahertz spectrum auction.
But in Sweden, the 700-megahertz band is used for television broadcasts, and the 2100-megahertz band is used for third-generation data traffic.
Google also wanted the fcc to open up these 700-megahertz networks to resellers and allow any Internet service to connect with them.
Google will not only bid in the Federal Communications Commission's upcoming 700-megahertz wireless spectrum auction, but it will bid big, and win.
Ever since I bought my first PC, I've suffered from megahertz envy.
The processor speed of the new flagship Powerbook is now 800 megahertz.
It has to dissipate heat -- in the case of a Pentium II running at 333 megahertz, at a rate of 24 watts.
This particular transaction gives it access to 700-megahertz spectrum that includes 18 states, including California, Texas, New York and Florida.
To avoid this crisis, the National Broadband Plan recommended reallocating 500 megahertz of spectrum for broadband, nearly double the amount that is currently available.
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The number crunching is done by an AMD Geode processor running at a modest 433 megahertz, compared with the 2-3 gigahertz of conventional laptops.
The V5 uses a VIA C3 Eden processor running at a paltry 733 megahertz because slower chips use less power and create less heat.
The Commission proposed to make up to 195 megahertz of additional spectrum in the 5 GHz band (a 35% increase) available to unlicensed wireless devices.
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All this networking was made possible by a 1999 grant from Congress to the auto industry of 75 megahertz of radio spectrum for safety use.
The BlackBerry Torch has a sluggish 624 megahertz at its heart.
First, it launched a PR offensive against the so-called megahertz myth, correctly pointing out that megahertz is only part of what measures a chip's performance.
For years, Intel and AMD dueled back and forth for control of the megahertz crown, implying that a higher clock speed equaled a better chip.
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