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Miss USA, however, which is co-owned by billionaire Donald Trump, has never held such lofty standards.
FORBES: Miss USA Photo Scandal...Or Not
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The media stir over Miss California Carrie Prejeans's same-sex marriage comments at Trump's Miss USA pageant three years ago raised the profile of that competition.
CNN: Miss Universe pageant opens to transgender contestant
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WildAid enlisted the aid of numerous celebrities to celebrate the ground-breaking legislation including my personal favorite, Hawaiian born Kelly Hu (Chinese America actress, fashion model, former Miss Teen USA and former Miss Hawaii USA).
FORBES: Hawaii Turns Up The Heat On Chinese Delicacy: Bans Shark Fin
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Ameristar Casino's Home Nightclub has booked B-listers like perennial partier Wilmer Valderrama, his former That 70s Show costar Danny Masterson, reality vixen Kim Kardashian and former Miss USA Tara Conner for a week of hosting duties leading up to New Year's Eve.
FORBES: How Celebrities Get Paid To Party
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For the record, Webb was Miss Alabama USA 2012 and is a 2011 graduate of Auburn University with a degree in business management and administration, according to her Miss Universe biography.
CNN: Game? What game? There's a pretty woman in the stands!
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It appears that "Splash" is also a vehicle for Katherine Webb, the former Miss Alabama USA who became a sensation when she was singled out in the stands during the BCS championship game between Alabama and Notre Dame by the ESPN broadcaster Brent Musburger.
WSJ: Splash: Reality Television Takes a Dive��Jason Gay